PuR Big Look Lengthening Mascara lifts and volumizes lashes while delivering silky, rich pigment creating a wispy false eyelash effect. Benefits * Available in Black. * Unique clump-resistant mascara wand lifts and separates each lash, even the tough, inner corner lashes, to deliver uniform color. * Lash-loving, conditioning ingredients help lashes appear stronger and shinier with prolonged use. * Nourishing lightweight formula is comfortable for all-day wear without flaking or smudging. * Clean Ingredients, Vegan, Cruelty Free. * 92% saw amplified lash length and volume* * 92% said the mascara was easy to remove* * *Based on an in-house perception study Key Ingredients * Powered by Argan Oil, rich in Omega-3 Fatty Acids and Antioxidants to condition and nourish lashes for overall lash health and helping prevent premature fallout. * Vitamin E moisturizes and increases lash flexibility for healthier-looking lashes. * Nylon 12 attracts to each lash extending length for longer-looking lashes. Formulated Without * Aluminum * Animal Derived Ingredients * Formaldehyde * Gluten * Lead * Mineral Oil * Parabens * Paraffin * Petrolatum * Phthalate * Silicones * Sulfates * Talc